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<p>Cultural appropriation is defined by the&nbsp;Oxford Dictionary&nbsp;as the ‘unacknowledged or inappropriate adoption of the customs, practices, ideas of one people or society by members of another and typically more dominant people or society’.</p><p>Fashion designers and brands have a beautiful opportunity to collaborate and co-create with artisans, to treat them as equal partners, give them credit and provide fair work. This is a win-win scenario, but for some reason, it hasn’t clicked with everyone yet. Brands keep plundering cultures that are not their own, then seem to be genuinely surprised when it backfires.</p>