Business case

Producing indoor products for the home and office, such as furniture, including upholstery, carpets and wall-coverings, as well as cutlery, cookware, glassware, crystal, silverware, utensils, kitchenware and household specialties

Home and Office Furnishings

Producing building materials and finished and semi-finished building products for construction

Construction Materials and Products

Using bio-based materials such as bioplastics, mushroom-based materials, etc.

Alternative bio-based materials and inputs

Using waste materials that have been processed and recycled to produce new products within the same industry

Using closed loop recycled materials

Designing products of multiple parts that can be easily exchanged

Design for modularity

Make collected and sorted recyclables available for use by citizens, small businesses up to large scale industrial processes. 

Use recyclables

Locally produced food has to travel shorter, which means less fuel is consumed and less greenhouse gases are generated. Moreover, buying locally produced food helps local farmers and markets and creates more jobs in the local businesses. 


Produce locally

Other

Industries

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The principles of a circular economy concern designing out waste, regenerating ecosystems and keeping items in use. Decoupling the economy from material flows—improving the rate of resource productivity faster than the economic growth rate—is also a consistent guide. By evolving with the growing number of applications of circular economy principles, and consolidating these strategies across thematic areas, Circle Economy’s Key Elements Framework (KE) renders the elements of the circular economy salient and serves as a basis to derive contextual strategies and interventions. 


The Framework consists of:
- Core Elements: Activities directly handling product or material flows; and uniquely,
- Enabling Elements: those that remove obstacles for core actors.


Key elements of the circular economy

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Circle Economy's framework of strategies and activities that define the circular economy

Urban Opportunities

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Based on the work of [Bocken et al. (2016)](https://www.researchgate.net/publication/309699661_Product_design_and_business_model_strategies_for_a_circular_economy), the Four Flows Framework serves as a simple framework for managing resource flows in a circular economy by using less (Narrow), using for longer (Slow), using again (Cycle), and using clean, regenerative materials and energy (Regenerate).

These different principles of circular economy can be applied to our socioeconomic metabolism: we can design stocks like buildings, infrastructure, machinery, and vehicles to be rich resource mines for the future, and design manufactured goods and consumables to be cycled and made regenerative. Furthermore, the focus must also centre on getting more value out of fewer materials. Achieving the aims of a circular economy—minimising material use, regenerating the Earth, and preventing material losses—can be done through these four key strategies mentioned above.

Source: Circle Economy. (2023). *[The circularity gap report 2023](https://www.circularity-gap.world/2023)* (p.22). Amsterdam: Circle Economy. 

Four Flows Framework

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Interface 

<p>Interface produces modular carpet tiles that allow for endless customisation. The company has a variety of product lines that are produced using recycled nylon with the smallest carbon footprint of any carpet tile on the market. Interface incorporates the latest innovations in their products, such as bio- based backing and glue free adhesives that use biomimicry concepts. Read more at:</p>