Black pigments in industrial printing, clothes dyeing, and tires reinforcing often comes from a material called carbon black which is made by petroleum dependent processes. However, carbon black has its environmental impacts: It excavates fossil fuels, and is potentially carcinogenic to humans. Meanwhile, it is produced with a large carbon footprint that contributes to the 4.2 million premature deaths linked to air pollution worldwide.

In light of the multitudinous negative impacts of the commonly used black pigments, Graviky Labs brings in a solution: a carbon-capture technology to upcycle air pollution into sustainable paints, coatings, plastics, and inks.

AIR-INK is developed using PM 2.5 particulate matter, a component of air pollution that is considered extremely damaging to humans as well as contributes to climate change. After capturing the emissions from factories, analysis and treatment are performed. The particles are turned into different grades of inks, dispersions and coatings, thus providing an alternative for the conventional carbon black.

Through the collaboration, the new capsule is used by Pangaia to print logos and text blocks on its recycled cotton hoodies, t-shirts, and track pants, as well as new styles like bucket hats, bags, and jersey slippers. The collaboration adds on to its sustainable collection and propels it towards its mission to 'bring breakthrough textile innovations and patents into the world through [its] everyday lifestyle products.' with each technology aiming to solve an environmental problem of the fashion/apparel and nature industry.

According to Graviky Labs, the introduction of AIR-LINK capsule:

- results in 50%-150% reduction in carbon footprint

- results in 700 tonnes of carbon offset

- is directly usable and compatible in existing production lines

- is currently used by more than 10,000 individuals and entities

- helps to reduce operational costs in the long term

- helps individuals and entities align to UN SDG goals

A special infinity logo has been designed for the AIR-INK capsule which is a metaphor for the Pangaia's effort in circular production and its vision to be an Earth Positive business.