Approved by curator
Added: Aug 16, 2022
Last edited: Aug 23, 2022
Zoa rental, managed by Hirestreet, is the UK’s first “Rental as a service” solution that gives fashion brands the opportunity to add rental as an option alongside buying. Brands provide the stock, but Zoa takes care of:
1. Rental technology: providing website customization through a white-label rental platform.
2. Rental Operations: fully managing service that overlooks warehousing, fulfillment, transport, cleaning and repairs.
3. Rental Management: analyzing data to track brand's performance and customer behavior.
The missing capacity to invest to individual rental technologies and logistics is a barrier for fashion brands to provide a rental option for their customers.
Zoa rental provides a platform and service for other fashion brands to more easily offer rental options for their products. They enable fashion brands and retailers to launch a rental service with their white-label technology, one-stop-shop operations and rental expertise. Zoa rental has the three different parts: technology, operations, and management.
As the service was launched in 2021 the outcome is yet to be determined.
Photo by m0851 on Unsplash
Stretch the lifetime
Rethink the business model
Maximise lifetime of products in-use
Product business models
Service business models
Product maintenance, repair
Leasing, rental, pay per use
Payment per use
rental
rental as a service
fashion
fashionrental