BAOBAB is a Colombian swimwear brand that focuses its attention on restoring nature and embracing the value of biodiversity. Sustainability as its identity and priority can be found throughout every element and every circular process of the brand. 

For decades fashion supplies and clothing pieces were sent to manufacturers in disposable plastic bags, conducing to a never-ending single-use plastic collection isle, and an inadequate dispersion in vulnerable ecosystems. Besides, fabric scraps were also disposed of instead of being reused, donated, or recycled to create other garments.

Baobab takes plastic and fishing nets from the ocean to recycle them into elegant and iconic pieces. Besides, this sustainable Colombian brand produces tote bags made from fabric scraps and biodegradable bags made from corn, reducing its plastic impacts. Moreover, they reduce waste by reusing old fabrics to contribute to a circular economy.

In addition, for every suit sold, a tree is planted. Baobab has planted over 5000 trees so far. By promoting donation and reuse of fabric scraps through the cascade project, Baobab encourages communities to create or customize their garments and incentives a circular fashion pattern.